Developing a proposal that lands the contract is as much an art as it is a repeatable science. The consultants at INKtopia have hundreds of (winning) proposals under their belt and can provide expert advice on your proposals and presentations.
Call on our years of experience in proposal writing and management when you need an extra set of eyes, a little guidance or additional capacity to respond to that all-important request for proposal (RFP). We can provide advice or manage the entire effort, using proven approaches and industry best practices that get results.
How well do you respond to requests for proposals? What’s your win percentage?
We can review your draft proposal and offer in-depth content critiques on mapping to requirements, key differentiators, technical and management narratives, capabilities statements, and past performance—all the elements that can spell the difference between being short-listed or discarded.
We provide written feedback on your materials to help you win the new work, while still delivering on your current projects.
Proposal Management and Development
What makes an opportunity worth pursuing? Knowing whether to bid on a contract is just the beginning, and we can help you design a comprehensive process that incorporates decision-making, planning, content development, reviews and final delivery to the prospective client. Our experience in designing new business pursuit ranges from addressing informal proposals to in-depth commercial, non-profit and public sector responses. We’ll help you understand how to build reusable content when appropriate, which staff members to enlist for subject matter expertise, how to draft and review content, and manage the schedule—from kick-off to proposal delivery.
Proposal Writing and Editing
Are you new to world of responding to RFPs? Formal commercial and public sector requests for proposals can be daunting and confusing. Rather than choosing not to pursue, call on INKtopia to develop content, edit and produce a successful bid that meets the requirements, including the ones that are fuzzy or hidden. In addition to writing and editing the content, we can build the compliance matrix, interview your internal experts and design the appropriate graphics to support your offering.
Proposal-specific Subject Matter Expertise
When the request for proposal requires specific expertise as part of the proposed solution, you won’t lose precious time tracking down the right resources. INKtopia provides subject matter expertise in the following areas, to augment your existing capabilities:
- Customer Support
- Technical Communication
- Digital Publishing
- Change Management
As you consider the best approach to build your in-house business development capacity, contact us to design and deliver workshops, training, and continuing guidance on every aspect of proposal management.